Realidade e ficção em Ilhéus - Bahia: o legado artístico de Jorge Amado na perspectiva dos cursos superiores de turismo do seu entorno

Abstract

The dialogue forms between the academy and the society determine the value that it has to the knowledge and its own social function. In this perspective, this paper search to diagnosis the problematic question about the tourism use the cultural goods as a estimated date for the valuation and promotion of a regional identity, focrising a study trying to identify the importance and the treatment give by the Tourism courses that envolves llhéus, Bahia, Brazil to the cultural legacy of the literature of Jorge Amado for the regional development From the exploratory and descriptive methodology, using interwiews and questionnaires, the analyses show the relation between the academic knowledge of the Tourism courses and the social practices about the perspective of a articulated tourist economy.