Processo dialógico entre bibliotecários e usuários: reflexão em torno da utilização dos dispositivos de comunicação da web social

Abstract

The use of the communication devices of the social web by the Brazilian public university libraries as a resource that can enhance the mediation ofinformation through the interaction between users and librarians is the subject of this work. Thisresearch aimed to identify and analyze how the libraries of the federal and state universities have explored the communication resources in the websites to enlarge their actions turned to the mediation for the access and use of information. The technique of direct and intensive observation of the websites was adopted for the analysis of the use the communication devices of the social web and whether it has expanded the mediation conducted by the central libraries and / or library systems of the state and federal universities to the access and use of information.It was noticed in this work that, there are still few libraries that, besides to make available relevant contents to help the users in the access and use of information as well as the contents about the library, have also been exploring the devices to encourage the active participation of the users in the exchange of information, discussions, comments and suggestions. Thus, it was concluded that, although in a smaller quantity and still requiring more planning in the actions, there is a parcel of the central libraries and / or library systems of the state and federal universities analyzed that have sought to promote the way of approaching and relationship with the users, as they are also presenting a new communication conduct on the part of the librarians who were more welcoming and friendly in the dialogue with the users through the communication devicesof the social web.