Atividades de gestão nos dispositivos de comunicação da web social das bibliotecas universitárias brasileiras

Abstract

This communication is part of a doctoral thesis in Information Science, whose general objective was to develop a model for management of communication devices of social web that were made available by university libraries, based in information and knowledge management. It presents the results of the specific objective that aimed to identify the competencies and limitations of librarians to perform the activities of mediation, related to the communication devices of social web. The adoption of questionnaires with the responsible people by the communication devices of social web were aimed to the obtainment of information about management, dynamics and the development of communication devices of social web, as well as to identify the competencies and limitations in the management of the communication devices by these information professionals. It is observed that the adoption of the communication devices of social web, in most of cases, of the Brazilian public university libraries occurs without planning or management policies. It is noted up that the responsible by the communication devices of social web are conscious about the need to develop these competencies because there is a conduct of achieving higher satisfaction levels of the users. Also, limitations of the responsible by the communication devices of social web were found, such as lack of time and reduced number of collaborators and insecurity, especially about the contents that should be available. It is concluded that the absence of management policy about the communication devices of social web is a determinant factor to the occurrence of the limitations presented by the responsible by the communication devices of the university libraries.