Indexação de Imagens em Movimento na Plataforma de Anime Crunchyroll

Abstract

Streaming services are popular products that are gaining a significant share of the public, especially anime platforms, which are animated series developed in Japan. The word means cartoon and, in its country of origin, is used for any animation, whether Eastern or Western. The object of study is the anime platform Crunchyroll, owned by Sony and focused on anime. The archival description and indexing of a document, whether textual or audiovisual, is an important practice in archival science because it facilitates document retrieval. Therefore, we set out to investigate how information is represented, organized, and indexed on this chosen streaming platform. With this perspective, the following objectives were developed: to describe the informational structure of the Crunchyroll platform; and to analyze how some anime on the platform are indexed and described. To achieve these objectives, direct observation on the platform was defined as the methodological strategy to generate information that would allow for descriptive research with a qualitative approach. A general analysis was conducted to describe and understand the site, categories, and genre. From this, a sample was defined for indexing and description analysis of three anime. Three titles were selected, from different genres, but with one thing in common: a prominent Brazilian character. It can be seen that Crunchyroll's search service on its platform does not fully meet the needs of its audience and could be improved. Streaming services could improve the keywords used, indicating terms more closely related to the plot of the anime being searched.