Resumo:
This study investigates the challenges of assessing social utility in civil society organizations. The methodological approach adopted was qualitative, based on a literature review and comparative analysis of three relevant existing evaluation models, identifying the principles, indicators, and methodological steps that align with the assumptions of social management and the solidarity economy. As a result, a theoretical and methodological framework was developed, composed of four main categories - participation, recognition, transformation, and institutional coherence, - capable of guiding situated evaluation processes that are sensitive to the specificities of territories. The proposed framework is not normative in nature, but rather constitutes a reflective and critical tool aimed at institutional strengthening, networking, and public advocacy for CSOs. It was found, however, that assessing social utility requires a balance between systematizing criteria and preserving the complexity of contexts. Excessive standardization can result in a reductionist view of social utility, as it disregards local specificities and social dynamics. On the other hand, an overly contextualized approach can compromise the comparability and general applicability of results. Therefore, it is impossible to develop a single evaluation model that satisfactorily addresses all realities without significant losses. The presented proposal recognizes this challenge, defending the evaluation of social utility as a relational, ethical, and politically committed practice with individuals and territories. In short, the research contributes to the theoretical and methodological advancement of the field of evaluation by proposing an analytical framework that strengthens the processes of listening, recognition, and collective construction of meaning.
