Correia, Caroline de Souza Albuês (Universidade Federal da BahiaUFBABrasilEscola de AdministraçãoSECRETARIADO EXECUTIVO, 2025-12-19)
Between 2020 and 2025, managing microenterprises became increasingly complex, especially
in emerging niches such as the vegan market, where economic, cultural, and ethical
challenges intersect. This study examines the ...